Blog

Insights from inside Brussels, from design to mid-sized mussels.

  • Can the advertising industry help to stop the coronavirus?

    With over 90.000 infections worldwide and counting, coronavirus Covid-19 is spreading fast.

  • No-packaging, a new approach for brands

    Will tomorrow’s packaging be environmentally friendly? Innovative packaging has always had a big influence on consumers.

  • What the… TikTok?

    With so many social media networks to keep track of, it’s not a surprise that the TikTok app leaves you scratching your head.

  • 2019 is a wrap: check out the packaging trends of 2020!

    The packaging teams at Altavia-ACT continue to exploit old trends while exploring new ways to make their designs

  • Upcycling, the new ‘El Dorado’?

    Nowadays customers are, more than ever, sensitive about their ecological footprint.

  • From followers to customers: how social media can help retail

    Social media is not always the last click before purchase, but can definitely help retailers with their objectives

  • How to start a participative management process like collective intelligence?

    Who has never met a “sh*t boss”? Here some keys to set up a participative management process

  • Can brands save the world?

    It has been dominating the majority of creative awards for a few months now: purpose marketing